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216 pages • missing pub info (editions)
ISBN/UID: 9780470848531
Format: Hardcover
Language: English
Publisher: Wiley
Publication date: 03 December 2002
Description
CRM today is much like BPR in the 1990s. It is the strategy of the 21st century. Everyone is jumping on the bandwagon, but few are doing it in a way that will reap long-term benefits. And while billions are being spent worldwide, as yet there is n...
Community Reviews
Content Warnings
216 pages • missing pub info (editions)
ISBN/UID: 9780470848531
Format: Hardcover
Language: English
Publisher: Wiley
Publication date: 03 December 2002
Description
CRM today is much like BPR in the 1990s. It is the strategy of the 21st century. Everyone is jumping on the bandwagon, but few are doing it in a way that will reap long-term benefits. And while billions are being spent worldwide, as yet there is n...
Community Reviews
Content Warnings