Jung Kee Hong

1 book

The Influence of National Culture on Customers' Cross-Buying Intentions in Asian Banking Services: Evidence from Korea and Taiwan by Jung Kee Hong, You-Il Lee

The Influence of National Culture on Customers' Cross-Buying Intentions in Asian Banking Services: Evidence from Korea and Taiwan

Jung Kee Hong, You-Il Lee

200 pages • missing pub info (editions)

nonfiction business economics informative medium-paced