Sports Business Management: Decision Making Around the Globe by George Foster, Norm O'Reilly, Antonio Dávila

Sports Business Management: Decision Making Around the Globe

George Foster, Norm O'Reilly, Antonio Dávila

626 pages missing pub info (editions)

nonfiction business sports
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Description

This new edition of a widely adopted textbook equips students with a comprehensive understanding of the sport industry. With a focus on management, strategy, marketing and finance, the decision-making approach of the book emphasizes key concepts w...

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