A marketing huszonkét vastörvénye by Al Ries, Jack Trout

A marketing huszonkét vastörvénye

Al Ries, Jack Trout

missing page info Add in missing page information first pub 1998 (editions)

nonfiction business informative medium-paced
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There are laws of nature, so why shouldn't there be laws of marketing?As Al Ries and Jack Trout—the world-renowned marketing consultants and bestselling authors of Positioning—note, you can build an impressive airplane, but it will never leave the...

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