Mission Critical: The 7 Strategic Traps that Derail Even the Smartest Companies by Joseph C. Picken, Gregory G. Dess
Mission Critical: The 7 Strategic Traps that Derail Even the Smartest Companies

Joseph C. Picken, Gregory G. Dess

Mission Critical: The 7 Strategic Traps that Derail Even the Smartest Companies

Joseph C. Picken, Gregory G. Dess

300 pages first pub 1997 (editions)

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Description

Mission Critical warns business leaders about the common and dangerous strategic pitfalls and how to avoid them. Introducing each strategic trap with a thought-provoking case history, Picken and Dess show you the common thread running through all ...

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