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Robert B. Cialdini
336 pages • first pub 1984 (editions)
ISBN/UID: 9781863501569
Format: Hardcover
Language: English
Publisher: Crown Content
Publication date: Not specified
Description
Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five...
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Robert B. Cialdini
336 pages • first pub 1984 (editions)
ISBN/UID: 9781863501569
Format: Hardcover
Language: English
Publisher: Crown Content
Publication date: Not specified
Description
Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five...