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256 pages • first pub 2001 (editions)
ISBN/UID: 9780070871335
Format: Hardcover
Language: English
Publisher: Not specified
Publication date: Not specified
Description
Welcome to Kidfluence - an era unlike any other. From what breakfast cereal they buy, to where they vacation, to what car would make a good family vehicle, today's kids are having a dramatic impact on their families' purchasing decisions and on Ca...
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256 pages • first pub 2001 (editions)
ISBN/UID: 9780070871335
Format: Hardcover
Language: English
Publisher: Not specified
Publication date: Not specified
Description
Welcome to Kidfluence - an era unlike any other. From what breakfast cereal they buy, to where they vacation, to what car would make a good family vehicle, today's kids are having a dramatic impact on their families' purchasing decisions and on Ca...