Influencing Human Behavior by Michael J. Manfredo

Influencing Human Behavior

Michael J. Manfredo

382 pages first pub 1992 (editions)

challenging informative inspiring medium-paced
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Suitable for marketing, administration, tourism, and commercial recreation courses, this book discusses the use of persuasive techniques to reduce vandalism, develop acceptance of price increases, ensure visitor safety, and optimise tourism advert...

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