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624 pages • first pub 2006 (editions)
ISBN/UID: 9781259268809
Format: Paperback
Language: English
Publisher: McGraw Hill Ryerson
Publication date: 14 February 2017
Description
The Tenth Canadian Edition of Marketing provides students with a solid foundation of marketing principles that they need to become successful marketers in today’s competitive business world. Written in an engaging, student friendly style with a st...
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624 pages • first pub 2006 (editions)
ISBN/UID: 9781259268809
Format: Paperback
Language: English
Publisher: McGraw Hill Ryerson
Publication date: 14 February 2017
Description
The Tenth Canadian Edition of Marketing provides students with a solid foundation of marketing principles that they need to become successful marketers in today’s competitive business world. Written in an engaging, student friendly style with a st...