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546 pages • first pub 1994 (editions)
ISBN/UID: 9780273720652
Format: Paperback
Language: English
Publisher: Prentice Hall
Publication date: 28 April 1994
Description
Selling and Sales Management 8/e is essential reading for all marketing and management students and practitioners, in particular those with specific interests in the world of sales. The text is split into five logical parts: Sales Perspective, Sa...
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546 pages • first pub 1994 (editions)
ISBN/UID: 9780273720652
Format: Paperback
Language: English
Publisher: Prentice Hall
Publication date: 28 April 1994
Description
Selling and Sales Management 8/e is essential reading for all marketing and management students and practitioners, in particular those with specific interests in the world of sales. The text is split into five logical parts: Sales Perspective, Sa...