Digital Innovations for Mass Communications: Engaging the User by Paul Martin Lester

Digital Innovations for Mass Communications: Engaging the User

Paul Martin Lester

296 pages missing pub info (editions)

nonfiction sociology informative medium-paced
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Description

In every field of mass communications--advertising, entertainment studies, journalism, public relations, radio-television-film, tourism, and visual reporting--professionals understand the importance of storytelling. Regardless of whether the finis...

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