Influencing Human Behavior: Theory and Applications in Recreation, Tourism, and Natural Resources Management by Michael J. Manfredo

Influencing Human Behavior: Theory and Applications in Recreation, Tourism, and Natural Resources Management

Michael J. Manfredo

371 pages first pub 1992 (editions)

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This book is an excellent text for marketing, administration, tourism, and commercial recreation courses, as well as for practitioners! The authors discuss the use of persuasive techniques to reduce vandalism, develop acceptance of price increases...

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