The Outcome Generation: How a New Generation of Technology Vendors Thrives Through True Customer Success by Paul Henderson

The Outcome Generation: How a New Generation of Technology Vendors Thrives Through True Customer Success

Paul Henderson

198 pages • missing pub info (editions)

nonfiction business informative medium-paced
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Description

Most vendors have evolved past solution-selling and its approaches to marketing, sales, services and support. The Outcome Generation shows how to align the whole business around a common theme--enabling outcomes the customers regard as success. An...

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