Strategic Corporate Communications: A Global Approach for Doing Business in the New India by Paul A. Argenti

Strategic Corporate Communications: A Global Approach for Doing Business in the New India

Paul A. Argenti

353 pages missing pub info (editions)

nonfiction business economics challenging informative medium-paced
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As a new industrial superpower, India is changing the way business is being conducted around the globe. This creates a complex challenge for communication directors, HR executives, and marketing departments--the solution of which can put your comp...

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